Daily sightings of traffic cones were logged over a six-month period in an attempt to provide data about the frequency and novelty of such encounters, and to yield examples of the variety of uses for cones. Analysis of the data show that traffic cones were seen nearly every day and usually in new situations not previously encountered. Many unique uses were observed, both for hazardous conditions and for non-hazardous purposes. Though impressive in variety and inventiveness, these fall into general categories of use. Due to the multiplicity of purpose and the frequency of encounter it is argued that the public may not always perceive the message intended by the cone owner.